T.I. Signs to Roc Nation, Announces Ownership Deal With TIDAL
T.I. has signed a distribution deal with Roc Nation for his next album Dime Trap.
After announcing he was leaving Columbia Records in 2015, T.I. had to land somewhere eventually, and Roc Nation makes a lot of sense, given how long Tip’s had a relationship with Jay Z.
What also makes sense is that in addition to signing to Roc Nation, T.I. has inked a deal with Jay Z’s other music venture – TIDAL. That deal will make him the 19th artist-owner involved with the streaming service, placing him next to other rappers like Nicki Minaj and Kanye West.
T.I. announced both deals tonight prior to his live event at the Greenbriar Mall in Atlanta. The event’s live stream is available to members and non-members alike.
The announcement comes on the heels of a couple huge artist exclusives for TIDAL, including Rihanna’s ANTI album and Kanye West’s The Life of Pablo. The former was available on iTunes and Spotify after a week of TIDAL exclusivity, while the latter is yet to be found anywhere but on the streaming service.
The company’s claim to fame has shifted many times since its launch. First it trumpeted its high audio quality, then its unique artist-ownership structure, and now its heavyweight exclusives.
Dime Trap will mark T.I.’s 10th studio effort and he told Complex it will sound like “Trap Muzik on steroids.” The first single from the LP, “Money Talk,” is available to stream right now, only on TIDAL.