Pitbull Re-Ups With Bud Light In Major Deal
Bud Light and VEVO will sponsor Pitbull’s new video “Get It Started” featuring Shakira, from his upcoming album Global Warming, which is due in stores this fall.
Additionally, Pitbull will be highlighted in a new Bud Light bi-lingual advertising campaign that will include TV, radio, print, outdoor billboards and Internet advertising.
“It’s exciting to be involved in a second run with Bud Light,” Pitbull said. “Goes to show how two global brands understand each other and have fun being creative — the public loves our partnership — Look forward to having more fun this year. DALE!”
On Sunday (July 26), Pitbull kicked off the U.S. of his “Planet Pit World Tour” in Chicago, at the Charter One Pavilion.