Game's "Hurricane" Shoe to Debut this Christmas
To celebrate the release of his new sneaker, the multi-platinum rapper will be making an appearance at 2pm at Foot Locker and Finish Line stores in the Culver City, California's Fox Hills Mall on Monday. Game will be spreading the holiday spirit by signing autographs and handing out prizes to fans waiting to purchase the Hurricane kicks.
The shoes, which retail for about $80, feature a sleek white design, featuring a map of Game's hometown of Compton detailed on the sole. They have already been rated by Footwear News as one of its "Must Buys" for 2006.
The company has plans to release both a wheat/brown and a black/red version of the Hurricane in 2006.
"We expect the sneaker to sell out of the stores right away," says Marc Laidler, founder of 310 Motoring, via a statement. "Game has an incredible fanbase and the response we've been getting from the kids is overwhelming."
The sneaker is being released through a partnership between Game and 310 Motoring, a brand known for bringing custom automotive services to celebrity athletes and entertainers. 310 Motoring footwear and apparel were both introduced last year under the licensing and merchandising arm of the company, 310 Global Brands.
The Hurricane shoe line will be available Monday at Foot Locker and Finish Line, and will be released to all specialty athletic retailers in mid-January.