Trey Songz Sued Over “YUUP” Catchphrase
R&B singer Trey Songz is going after a reality show star he has accused of stealing his signature “YUUP” catchphrase.
Trey’s lawyer sent a cease and desist letter to Dave “The Mogul” Hester of “Storage Wars,” claiming that his usage of the phrase during the show’s auction segments.
As a result, Hester filed a lawsuit against Trey Songz in Manhattan Federal Court, claiming there’s a distinct difference in their usage of the term “YUUP.”
According to The New York Post, Hester’s lawsuit claims Trey Songz’ catchphrase resembles an “animal-like or non-human squeal which begins with a distinct ‘yeeee’ sound before finishing with a squeal-like ‘uuuup’ sound.”
Dave Hester says his auction phrase is meant to convey the meaning of ‘yes.’”