BET Is For The Kids, Partners With Nickelodeon
As part of their agreement, BET will broadcast two Nickelodeon series, "Romeo!" and "Just Jordan," which star rapper Lil' Romeo and comedian Lil' JJ (BET's "Coming to the Stage," Beauty Shop) respectively.
"This is a fantastic opportunity to broadcast and provide additional exposure to what we believe will become one of our newest live action shows, 'Just Jordan,' and the already established hit 'Romeo!' with the African-American audience to which BET caters," said Nickelodeon Vice President, Tom Ascheim, via a statement. "We're very excited about building these kinds of synergistic opportunities with sister networks like BET, and look forward to future opportunities like this one."
"Lil' JJ's career began on BET's 'Coming To The Stage' and we're excited to have him back," added BET Entertainment President, Reginald Hudlin. "When we started doing this deal, it made perfect sense to pair with Romeo's show, as both fit naturally as a programming block. As excited as we are about airing these shows on BET, we are just as excited about working with Nickelodeon, a great brand that makes fantastic shows."
"Just Jordan," which premiered on Nickelodeon on Sunday, January 7, will debut on BET on Saturday, January 13 at 10 a.m. ET/PT, followed by "Romeo!" at 11:30 a.m. ET/PT.
BET will air episodes from season one of "Just Jordan" one week after their individual premieres on Nickelodeon and all three seasons of "Romeo!"