Paul Wall Creates Custom Vehicle Grills and Wheels
The Houston rapper has teamed with Zenetti, a global trendsetter in designer automotive accessories, to create a signature line of vehicle grills and wheels encrusted with cubic zirconium stones.
The items will be available for coupes, SUVs, Chrysler 300, Dodge Magnums, Chargers and Cadillac Escalades.
"The front end grills will be iced out with crystals, and they will be compatible with Chargers, 300M's, Magnums, and Escalades," Paul Wall said. "The wheels are called the Masquerade. They will have crystallized iced out plates that cover the chrome base. One of the best things about the wheels is that the face plates will be removable so that you can ride on chrome or skate on 'ice'!"
Noted for its sophisticated styling and cutting edge concepts, Zenetti specializes in custom wheels for luxury sedans, sports cars and SUVs as well as body styling kits and vehicle grills
Like the grills, the rims wheels will be available for coupes, SUVs, Chrysler 300, Dodge Magnums, Chargers and Cadillac Escalades. Size will range from 19 to 26 inches.
The Zennetti alliance comes on the heels of Wall's recent Grammy nomination for Rap Performance by a Duo or Group for "Grillz," with Nelly, Ali and Gipp.
The rapper, who joined filmmaker Raquel Cepeda this past summer on a trip to Freetown, Sierra Leone with a contingency from the United Nations and VH1 to raise awareness of conflict diamonds, will donate a portion of the profits from the sales of the grills to humanitarian efforts in Sierra Leone and other war impoverished countries affected by the diamond trade.
Paul Wall hopes the effort will help the damage caused in part by the illicit smuggling and mining of diamonds.
The rapper's experience will be captured in the documentary, Bling: A Planet Rock, which will hit theaters in early 2007.
The grills and wheels as well as the documentary are slated to be released the first quarter of this year.